Cost Effective Marketing Programs
For most companies, volume is everything and critical to the success of the company.
At Shea Marketing, we provide a wide range of expertise
in developing cost effective consumer and trade programs.
We can evaluate your current spending and develop programs and strategies tailored to your product lines, company budgets and goals. Our expertise can make your programs and products more successful and drive volume.
Development of comprehensive marketing plans and programs
Evaluation of current programs and provide recommendations to improve spending efficiencies
In-store display and promotional programs
Trade spending review and analysis
Consumer coupon development
Interim brand management
Advertising and creative review highlighting the brand's key messages
Tie-in promotions with complimentary brands
Coaching, training and highlighting best practices
Public relations programs
New channel penetration and distribution
Development of annual plan process
Our expertise in cost effective consumer and trade spending comes from over 20+ years of experience on the top brands in the supermarket industry. We have expert knowledge on media buying (TV, radio), direct mail, print and electronic marketing.
Our Services
- Marketing Strategy
- New Product Innovation
- CPG Advisor for Financial Investments
- Marketing Plan Development
- CEO/VP Advisor
- Product Branding
- Expert Phone Consultations
- Supermarket Category Research
- Webinars
- Speaking Engagements
- Trade Industry Articles